What’s a Rich Text element?

In 2023, brands are striving to find new ways to engage with their community and offer fans rewards for their loyalty. Nielsen research suggests that 84% of consumers are more likely to stick with a brand that offers a loyalty program. However, despite this, only 15% of loyalty rewards are redeemed, demonstrating a need to offer more appealing, customer-owned benefits driven by authentic community connection.

That’s why Co:Create has developed a comprehensive API toolkit for virtually any brand to launch new, innovative rewards & loyalty campaigns — powered by our flexible, API-first community activation & rewards platform.
  1. First off. Campaign APIs allows brands to easily reward their customers for taking specific actions, acting as an innovative loyalty system. Typically, launching and maintaining such campaigns is a complex and time-consuming process; however, our Campaign APIs can help brands save signifcant time and resources.
  2. The next significant API within our toolkit is Redemptions. This enables brands to reward users with desirable and rare digital assets by allowing them to quickly redeem their fungible ERC-20 tokens for non-fungible ERC-721 or ERC-1155 tokens without the need to pay gas fees on the blockchain. For example, the Redemption APIs can allow gamers to redeem their achievement-based tokens for special in-game assets such as unique characters, weapons, or skins represented as ERC-721 or ERC-1155 assets. It can also empower retail companies to manage their loyalty program rewards, allowing customers to earn ERC-20 tokens for purchases and redeem them for digital goods, such as exclusive products, discounts, or services represented as NFTs.
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Watch the launch video walkthrough here
or try it now in our Dev Docs.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Boys Club unleashes the power of customizable social rewards

Boys Club unleashes the power of customizable social rewards with Co:Create

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Co:Create Platform is hyper-focused on helping brands find new ways to unlock the power of their community — and one way we’re doing this is by giving brands tools that empower them to transform their most active community members into ambassadors and brand champions. To do this properly, brands need more flexible ways to give their community self-owned rewards throughout their brand engagement journey — whether that’s for signing up, attending an event, or simply taking action on social media.

In the coming months, you’ll witness more examples of how our API-first community activation platform makes it possible for brands to reward their community for all kinds of engagement and participation in a personalized, customizable way. To kick things off, starting today, we are excited to announce that brands can now reward their community for taking various social actions on Twitter — and Boys Club is once again leading the charge here. 👑

Starting tomorrow (April 27th) Boys Club will be among the first brands to bring this new feature to their community (learn more about the DIMES launch here) by rewarding party attendees with DIMES for participating in the evening’s event Hoedown Photobooth — in Austin at #Consensus2023. The activation is simple — community members can earn DIMES for tweeting a photo of themselves in the booth between April 27th, 2023, and May 4th, 2023, tagging @boysclubworld, and using the hashtag #boysclubhoedown. Because DIMES is powered by Co:Create, we can easily verify the users who have completed the tweet requirements and mint DIMES directly to the member’s Co:Create Wallet. 💰

The activation is an excellent example of a unique, playful rewards experience that encourages authentic engagement, community participation, and sharing. This type of web3-driven rewards campaign not only encourages user engagement, but also promotes brand visibility and fosters excitement among community members.

Integrating the Co:Create Platform to build your web3-powered social rewards campaign can be done in minutes. 🏎️ Head over to https://usecocreate.io to get an API key and start building today.