What’s a Rich Text element?

In 2023, brands are striving to find new ways to engage with their community and offer fans rewards for their loyalty. Nielsen research suggests that 84% of consumers are more likely to stick with a brand that offers a loyalty program. However, despite this, only 15% of loyalty rewards are redeemed, demonstrating a need to offer more appealing, customer-owned benefits driven by authentic community connection.

That’s why Co:Create has developed a comprehensive API toolkit for virtually any brand to launch new, innovative rewards & loyalty campaigns — powered by our flexible, API-first community activation & rewards platform.
  1. First off. Campaign APIs allows brands to easily reward their customers for taking specific actions, acting as an innovative loyalty system. Typically, launching and maintaining such campaigns is a complex and time-consuming process; however, our Campaign APIs can help brands save signifcant time and resources.
  2. The next significant API within our toolkit is Redemptions. This enables brands to reward users with desirable and rare digital assets by allowing them to quickly redeem their fungible ERC-20 tokens for non-fungible ERC-721 or ERC-1155 tokens without the need to pay gas fees on the blockchain. For example, the Redemption APIs can allow gamers to redeem their achievement-based tokens for special in-game assets such as unique characters, weapons, or skins represented as ERC-721 or ERC-1155 assets. It can also empower retail companies to manage their loyalty program rewards, allowing customers to earn ERC-20 tokens for purchases and redeem them for digital goods, such as exclusive products, discounts, or services represented as NFTs.
  • Lovely pasted text
  • Lovely pasted text

Watch the launch video walkthrough here
or try it now in our Dev Docs.

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Inked in Innovation:

Inked in Innovation: Co:Create Launches Studios to Incubate and Push the Boundaries of Passion Verticals

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Today we are excited to announce the launch of Co:Create Studios — an incubation hub dedicated to leveraging Co:Create’s tech stack and showing the world how Web3 will unlock the limitless power of community.

Co:Create Studios will strive to elevate passion verticals — such as art and music  — to the next level. With a mission to harness the full potential of Co:Create technology, we are transforming community engagement and experiences by focusing on ideas and areas where individuals feel a deep affinity and connection… starting with tattoos. 

Co:Create Studios’ first ambitious project is “Co:Create Ink: A new era for tattoo artists — beyond the chair.” Sign up here to stay updated.

The world needs Co:Create Ink

The cultural impact and relevance of tattooing is felt across the world. It’s an art form that goes back thousands of years, and today, the global market is estimated to exceed $2 billion in sales annually. The prevalence and acceptance of tattoos has grown significantly in recent years, with an estimated 1 in 3 Americans now having a tattoo. For women between the ages of 18-49, those with a tattoo exceed 50%. 

As tattoos have grown in popularity, so have the status of the artists driving the industry forward. The top tattoo artists in the world are in high demand, with appointment wait times often extending several months to years in the future. Yet the fact remains that these artists are still paid for their time as opposed to their art. Co:Create Ink will offer ways to generate new income streams and monetization methods for artists, such as digital art royalties, fixed-price sales, auctions, and more. By doing so, artists will be compensated for the value of their art, not just their time in the chair.

Beyond the Chair: The Tattoo Revolution

The Co:Create Ink platform will launch in the coming months, with ten top global artists. These artists will have their own digital gallery where they can sell tattoo designs for a fixed price or at an auction. These unique designs will be minted as dynamic NFTs, creating a permanent digital representation and archive of the artist’s work. By purchasing one of these “digital tattoos,” collectors will be able to get the tattoo inked in person by that artist. Upon the tattoo being redeemed, the dynamic NFT will update to reflect its status and the date the tattoo was inked, with the option to capture the story and the tattoo’s meaning for that individual collector.

Co:Create Ink will be a curated, invite-only platform for top tattoo artists with the creativity and skill to build communities and fandom “beyond the chair.” We aim to provide the tools to elevate their work and to create a permanent digital representation of their tattoos and the incredible global network of collectors connected to an artist.

The needs of tattoo artists and enthusiasts are at the core of our design; Co:Create Studios is building Co:Create Ink to help tattoo artists have their work valued like fine art. Our powerful tools can bring them the longevity, value, and exposure they deserve. 

With Co:Create Ink, tattoos are becoming digital, truly permanent, and community-driven. 

Co:Create Studios was brought into the world for precisely this mission. This is just a glimpse of what’s to come…

Sign up for early access and stay tuned!